The National Palace Museum in Taipei, Taiwan, is one of the foremost museums of Chinese art history in the world. As part of the museum’s mission to reach all members of society, a second branch has opened in the central Taiwanese city of ChiaYi in March 2017. As part of the development of this new site, Mojo’s founder and digital strategy director, Dr David Williams, was invited to join the “Re-define – multicultural workshop” at Yunlin National University of Technology Oct 19-24 in Yun Lin. Working with all stakeholders and a cohort of engineering and design students from Malaysia, China and Taiwan, the workshop will use the tools of service design and digital transformation to reimagine the museum experiences.