Tokyo chic – Influencer Engagement for an Italian Luxury Brand
In the past six months, MOJO has been responsible for #Japan market content strategy development and the social media management for Italian premium #wine brand @Berlucchijp. We curated a unique influencer event in collaboration with the KICCA Kimono association at the exclusive @bulgarirestaurant in #Tokyo. MOJO provided all creative, table decoration and videography of the event as as well as speeches and onsite MC. The event was a huge success with guests offline, and drove online engagement by 1500%.
ClientBerlcucchi and Son SPAServicesEvent Concept and Production, Setting Design, Photography, OnlineYear2018Linkberlucchi.it