Catalonia Tourism Responsive Website and Web Marketing in Japan
The Catalonia region of Spain is a major global tourist destination, thanks to its jewel, Barcelona. We have already supported Catalonia tourism in its communication work in China, so it seemed natural that Catalonia’s tourism team in Singapore and Tokyo should turn to us to develop their online microsite in Japan. Following studies of Japanese consumer preferences and knowledge of the Catalonia region, we created a responsive microsite that showcases the cultural, culinary and natural beauty of the Spanish region. We continue to develop the site functionality and web marketing through 2019 and beyond.