Catalunya Tourism Agency O2O Communication Collateral
Global Digital MOJO has worked with Catalonia Tourism Agency, developing its Online Communication channel for the Japanese Regional Market. Global Digital MOJO helped develop the Japanese site for the world’s first VR Tourism Game: Legends of Catalonia, we aimed at creating a magical experience for the JP website. We focused on the USP of the game the (VR) a video would introduce the game, which would then introduce the Users in Japan to the characters of the Game and the Legend Story. The design of the website is based on a layer-by-layer effect in order to deliver a magical experience to our users, each element of the website opens as a pop-up and reveals a new information, there are also additional side-tabs which take users to different supporting elements of the website, Explore the Legends of Catalonia Game using the link mentioned below. GDMOJO also helped develop a dedicated Microsite of the Catalonia Tourism for its Audiences in Japan, it covers crucial details for planning a trip to Catalunya Region, with interactive maps and latest news is updated on the website, you can check out the website using this link: jp.catalunya.com. Catalonia Tourism Agency approached the Global Teams at GDMOJO once again to help create an engaging O2O Communication Collateral for their upcoming AD Campaign in Print & Social Media Channels. A print AD in the NewYork time of Japan: T-Magazine and Video AD for their Social Media Channels: YouTube & Facebook. We also helped develop and AD to be posted on LineTravel.jp. As part of an on-going process with Catalonia Tourism. GDMOJO has been working on developing the marketing strategy to connect the IP’s of Catalonia Tourism with its Japanese Audience.
ClientCatalonia Tourism AgencyServicesCommunication Design, Web Marketing, Advertisement CreativeYear2019Linkisyourhome.catalunya.com